Tweeting For a Better World- a Guide for Smaller Nonprofits

[Lee Cruz]

Published Date: 2012-03-06

Author(s): Sivan Nemovicher    Elizabeth Good Christopherson, Jill Nagle, and Jonathan Kartt

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You’ve got to get out there—or so nonprofits are told. There being the world of social media: the everexpanding array of web-based and mobile technologies that can turn communication into an interactive dialogue. Social media makes use of a range of highly accessible technologies—video, audio, digital text, or a mix of these. Content created on these platforms is shared in a social environment, whether that be Facebook, YouTube, Twitter, or your organization’s blog.

http://www.bridgespan.org/tweeting-for-a-better-world.aspx